What Does a Successful Franchisee Look Like?

What Does a Successful Franchisee Look Like?

Steve and I have always prided ourselves on trusting our gut instinct when it comes to people. This approach may not be scientific, but our gut instinct served us well in our military careers. It also served us in our roles as police officers. And it’s helped us onboard high-quality team members to grow a successful event planning business. So when it comes to identifying the right qualities in a successful franchisee for EventPrep®, a home-based, lifestyle franchise opportunity headquartered in Central Florida, we’re pretty confident we know exactly what to look for.

Maybe the prospective franchisee chose to join the EventPrep family because they enjoyed the hotel setting. Maybe they went to college to get a degree in hospitality management, or received an event planning certificate, or simply relished planning events for friends and family as a hobby. Maybe they have a deep desire to help customers enjoy an incredible experience. Whatever the case with their personal or professional backstory, we’ve found that the most successful franchisees all have one thing in common: they prepare for success. Stated simply, that means being ready for both the expected and the unexpected.

The fact is, not everything in life goes as planned. In some instances, a single unplanned event could change the trajectory your life in an instant—for better or worse. Steve and I didn’t plan to capture the number one spot in a $25 billion dollar industry. We didn’t plan to eventually go on to have hundreds of millions of dollars in contracts. Nor did we plan to experience nearly 25,000 percent growth over the first three years and make the Inc 500 twice, ranked number 23 and number 2—becoming the second fastest growing privately held company in the United States.

We may not have planned for this level of success, but Steve and I were certainly prepared. Why? Because we understood that success doesn’t happen as a result of planning. Success is a result of being prepared. As the saying goes, trophies are earned on the practice field and picked up at tournaments. Success in anything is a result of grueling preparation, whether you’re a Super Bowl quarterback, a concert musician who performs at Carnegie Hall, or an EventPrep franchisee. It’s in the daily grind, the routine practicing, the endless drills that eventually transform learning into experience and experience into success.

A successful franchisee has preparation ingrained in their day-to-day lives. They prepare for the expected everyday by being motivated, positive, and open to learn. They prepare for the unexpected everyday by having a Plan B, C, and D. They are able to adapt at a moment’s notice. And they remain vigilant and proactive, even when things are going smoothly.

By being prepared, success is always in the crosshairs for our franchisees. By being prepared. they embody the power of prowess, preparation, and process. By being prepared, they are able to capitalize on unique opportunities to reach their ultimate potential…and achieve their dreams!

For more, check out Prep For Success: The Entrepreneur’s Guide to Achieving Your Dreams!